How to Start a Photography Business

Jan 27, 2021
12 minute read

So, you want to start a photography business? The good news is that you’ve come to the right place. The not-so-good news? There is a wide, long road ahead of you, as there is truly a lot to consider when starting a photography business!

Have no fear, though. It’s a fun road, and it’s one we at Ownr know a thing or two about. This resource exists to provide guidance for entrepreneurs who are starting a photography business from scratch and do not know where to begin.

 As a photographer, you have a lot to offer to your communities, from both a commercial and an artistic standpoint. As the experts in helping to launch Canadian entrepreneurs and small businesses, we hope that we have a lot of knowledge to offer you. So, without further ado, let’s begin going over the basics of how to start a photography business.

1. Choose a type of photography service to offer 

Before we begin, there is something important to acknowledge. Saying that you are “going to start a photography business” is just about as vague as saying “I am going to start a business”. The truth is that the photography world is full of a variety of niches, and before you even start determining your business plan, you’ll want to decide which kind of photography you are going to offer. 

Here are some of the different niches that photographers decide on:

Wedding photography

A wedding photographer is an important part of any wedding ceremony as they are responsible for preserving a couple’s memories for many years to come. A wedding photographer works solo or as part of a team to snapshots of couples and their loved ones on the day of a wedding. Most often, these photographs will include both posed portrait photography (of the couple as well as the wedding party and family members), and candid, documentary-style photos of the wedding ceremony and reception. Sometimes a wedding photographer may also offer pre-wedding photography sessions such as engagement photos.  

From a business pers