When you’re a small business owner with a limited budget, DIY is the name of the game. World-class photographers with professional models might be in your future, but for now, it’s up to you to bring your goods to life on camera. Here are five ways to help make DIY product photography a breeze!
Phone it in
Pump the breaks, shutterbug. Before you blow your budget on a high-end digital single-lens reflex (DSLR) camera and a bushel of lenses, check out what your smartphone can do! The DSLR-versus-smartphone debate is a favourite of photography, e-commerce, and tech bloggers, but often the results are a draw.
In a perfect world, every small business would have a brilliant photographer with a fancy rig on staff, but your phone can offer convenience, cost-effectiveness, and many current models, the ability to take darn good photos. Also, your phone can’t be beat when it comes to sharing capabilities — the ability to upload photos seamlessly to your social media channels can be a major tim